Posts Tagged music
In August of 2013, I was asked to develop some imagery for a local band’s social media as well as other, printed material.
The Beam Me Up Ska-T’s are a ska band from Ogden, Utah who love Star Trek and puns.
I created a few different versions of the following, using a font based on the 1960s television show. I also had the idea to blend Star Trek characters Spock and Uhura with Walt Jabsco and Betty (sometimes called Beat Girl), iconic images from the 1960s ska movement.
As evident by this and other content, I was asked to substitute the “A” in “Ska-T’s” with the arrowhead emblem from the show. I had reservations doing so, in part because I feel it reduces legibility and because I don’t want to be party to copyright infringement. CBS and Paramount – If you’re reading this, I’m sorry; I didn’t want to do it. But in the end the Ska-T’s were the client and I thought it was best to make it look good, rather than have someone else do a second rate job.
Because of the public nature of the internet, I have edited out some potentially sensitive information.
For Immediate Release:
Date: October 21, 2010
Contact: Randy Graves, Noisefloor9 owner
Address: ### X. XXXXX XXXXXX, Mapleton, UT 84664
New Recording Studio Helps Companies Advertise Through Music
Noisefloor9 focuses on businesses’ core messages in creating soundtrack
MAPLETON, Utah – Noisefloor9 uses professional training and equipment to compose and produce quality music geared towards a business’s specific needs, ranging from radio jingles to full-length film soundtracks. Nf9 creates custom music, specifically designed for their clients’ videos, matching the emotion and flow of the video. Nf9 believes that a business’s video will we better served by using music which has been produced specifically for that video by a professional who understands their clients’ tastes, goals, and overall message.
Owner Randy Graves said, “Noisefloor9 is a music and production studio that does all kinds of music, believing that well written music contains power. We’d like to find it, harness it, and use it in your story. Teamed with Noisefloor9, your message will have more impact.”
Nf9 presents professional experience in a range of musical styles and with a variety of equipment. Nf9 also offers recording space and in-studio advice to artists and bands.
Michael Hylton, a music teacher from Cache Valley, said, “I have worked with Randy recording and it was great to have him take the time to really make sure we had everything sounding just right. He was able to come up with great ideas and strategies to get my drum kit sounding just like I wanted it too.”
Nf9 has composed and produced music for commercials and film soundtracks, as well as recorded albums for multiple music groups. Graves has been involved in music composition and production since 1991.
Contact info: Paul Siddoway, PR coordinator
00:00:00: Clip from The Wizard of Oz, Dorothy singing Somewhere Over the Rainbow.
00:05:00: Continue clip, cut sound.
00:07:00: Voice over, “Imagine your favorite movie without music.”
00:10:00: Candid shots of peoples’ lives in big life moments (weddings, birthdays, bar mitzvahs). Music from client, melodic and simplistic.
00:30:00: Video of bride walking down the aisle, push in on bride’s face. Continue same music track. V/O, “Whether it’s your wedding,”
00:35:00: Video of teenage girl’s birthday, wide shot. Continue music track. V/O, “your sweet sixteen,”
00:40:00: Video of family playing at the beach, pan right to left following parents and children running along beach with kite. Continue music track. V/O, “or any moment in your movie,”
00:45:00: Continue same music track and begin to crescendo. V/O, “music tells the story of our lives.” Candid shots continue, fading between family at an amusement park,
00:46:00: mid-20’s guy with dog at park,
00:47:00: teenage boys skateboarding,
00:48:00: 8-10 year old girls horseback riding,
00:49:00: and high school students dancing at a school dance.
00:50:00: Client’s example work of a wedding. Music continues. V/O, “It allows us to encapsulate the emotions of every moment of our lives.”
00:55:00: Music ends. Voice over, “Let Noisefloor9 help tell your story.” Fade out of wedding into slate:
The Wizard of Oz is property of Turner Entertainment Co. and Warner Bros. Entertainment Inc.
00:60:00: Cut to black.
This business proposal did not close. Because of that, I have edited out any identifiers of the other company.
As part of a privately contracted team of three in the fall of 2010, I helped draft a presentation for a merger between nf9 and another company. What follows is the power point presentation, with the text re-written below each slide.
noisefloor9 meets XXXXXXX
- Enhance company story lines and messages
- Music for family videos, original videos, or any occasion
Recording and producing
- Professional quality recording for any musical group
- Script writing and conception
- Location scouting
- Actor and model casting
- Studio and on-location video recording
- Live event or on-demand presentations
- Audio recording
- Video editing
- DVD authoring and mastering
- Audio post-production and mixing
XXXXXXX produces high quality video and has a wide array of clients. noisefloor9 records and produces high quality original audio and masters it for produced video.
- A video producing company to edit and produce out clients’ videos
- More projects in which high quality, custom audio is needed
- A larger client base
- More publicity
- Record and produce the audio for XXXXXXX’s video projects
- Refer clients in need of video editing and production to XXXXXXX
- List XXXXXXX as a partner on company webpage, social media, newsletter, advertisements and any other appropriate mediums
- Use noisefloor9 for all of their audio recording and production needs on every project
- Refer clients who only need audio work to noisefloor9
- List noisefloor9 as a partner on company webpage, social media, newsletter, advertisements and any other appropriate mediums
- The companies will split the commission from the project 50-50 that both are contracted on.
noisefloor9 can benefit XXXXXXX by
- Higher quality audio product
- Custom audio
- High turnover rate
- Double clientele
- Free publicity
- Freeing up time for XXXXXXX to produce more videos
Because of the public nature of the internet, I have edited out some potentially sensitive information.
As part of a privately contracted team of three in the fall of 2010, I drafted a pamphlet for noisefloor9 which could also be mailed out. The center and right panels of the image below were the two on the outside. In the next image, the center and right thirds are the innermost sections of the pamphlet.
This business proposition did not close. Because of that, I have edited out any identifiers of the other company.
We are proposing an exchange of services with award-winning XXXXXXX Production Company in XXXXXXXXX. Because of your company’s outstanding excellence and proficiency in your field we are offering you the opportunity to work hand in hand with Noisefloor9 Studios.
We both maintain our own separate areas of expertise in an interfacing field. Noisefloor9 Studios can compose and produce music for visual tracks much more professionally and quickly than XXXXXXX Productions through our top-shelf equipment including a recording room which can fit up to 16 people and their instruments. We are able to accommodate 16 signal inputs at one time, and track up to approximately 72 tracks. Noisefloor9 has a unique opportunity for clients, as we will compose music specifically for the project. Benefiting the product by increasing the emotion felt by the audience.
XXXXXXX Productions is able to produce a high quality video more efficiently than Noisefloor9 through the latest cameras and technology. Along with a studio designed for videos with green-screen, production shots or full set capabilities. You are able to create a script, visit location, and recruit local talent better than Noisefloor9. Your video production is very effective and cost efficient.
Both companies would greatly benefit from utilizing our separate expertise in a partnership.
Initially it may seem we will be giving up 50% of our total revenue, but in all reality because of both companies ability to produce a higher quality of work in our separate fields of expertise more efficiently, the result will be a higher quality product for the client and higher turnover rate.
Both companies also have different target audiences. A partnership would initially double our client bases; provide free publicity and new clients driving sales and revenue. Both companies will help each other by announcing the partnership in our respective newsletters, social media pages, web pages, advertisements and any other appropriate mediums. Both companies will place the other’s logo on these aforementioned mediums.
Noisefloor9 has three main target audiences. We target businesses for producing their company jingle, training videos, advertisements and promotional buzz videos. Families are also a big audience for the company for producing videos and music for weddings, birthdays, bar mitzvahs and other memorable moments. The final audience targeted is musicians. Producing their musical vision in a professional quality with creative insights is one of our largest sources of revenue.
Creating a partnership with Noisefloor9 will bring XXXXXXX Productions business from the west coast and clientage from the east coast to Noisefloor9 studios, creating a whole new location of thriving client base.
Our exchange will initially double each company’s client base, provide better quality product, and create a higher turnover rate; driving total revenue and clientage to increase.
Noisefloor9 is asking for the partnership of XXXXXXX Productions. There will be a detailed invoice at the start of every sale showing the value of audio and video for the particular project. We will exclusively send suggest all of our clients to XXXXXXX with anticipation you will do the same for Noisefloor9. As the process begins XXXXXXX will produce a video and distribute the end project while Noisefloor9 composes a matchless audio track.
Noisefloor9 is proposing an exchange of services with award-winning video production company XXXXXXX. Because of your company’s outstanding excellence and proficiency in your field we are offering you the opportunity to work hand in hand with Noisefloor9 Studios.
Noisefloor9 and XXXXXXX are experts in a merging field who can greatly benefit from one another expertise in our own specialized areas.
Noisefloor9 offers self composed music specifically designed for each individual project. This creates a unique sound for every client. Meeting with every client individually Noisefloor9 acquires an idea of his or her own personal likes and ending goals. This allows us to enhance emotion and feeling in videos celebrating special moments in one’s life. This can enhance business messages by designing a unique sound with the ultimate of catching the attention of your target audience better.
Our studio room is able to hold up to 16 people and their instruments to produce professionally sounding quality music. We are able to accommodate 16 signal inputs at one time, and track up to approximately 72 tracks with our top-shelf equipment.
XXXXXXX offers the highest quality by using the latest cameras and technology to produce a video in full high-definition. You have the ability to write scripts, have a large selection of talent for the client to choose from, and accommodate to on-site challenges such as lighting. You have the capability of distributing by streaming on the web or producing a final DVD or CD.
Steven Spielberg said music is 50% of the impact of a film. Noisefloor9 wants to help bring this impact along with quality to XXXXXXX Productions.
At Noisefloor9 we are offering an exchange of audio with XXXXXXX’s video production. Together we will be able to focus on our individual specialties to create a higher quality product at a more efficient rate, leading to a higher turnover rate, ultimately creating more time to help more clients.
As it seems each company will be losing 50% of their total revenue we will be able to initially double clientage by exchanging services. As we will both receive free publicity through the advertisements of one another’s companies. We will advertise for XXXXXXX on our webpage, social media pages, advertisements, newsletters and any other appropriate mediums. Along with suggesting all of our clients to XXXXXXX, with the expectations XXXXXXX will do the same for Noisefloor9.
We are anticipating joining partnership with XXXXXXX by the end of the year, to proudly announce our partnership with you in our January newsletter.
00:00:00: Fade in Music by Noisefloor9, client.
00:01:00: Fade music volume down 50%.
00:01:15: (Continuing music) VO: “Noisefloor9 is a recording studio and music production company. Whether it’s your wedding, sweet sixteen, or any moment in your movie. Let noisefloor9 help tell your story. Visit us at noisefloor9.com.”
00:14:00: Fade music volume up 50%.
00:15:00: Fade music out completely.