Posts Tagged Channel

Case Studies

As part of MarketStar’s corporate marketing team, I help support our demand generation efforts with case studies. The goal was to win new business with examples of past success through similar programs with similar (and in some cases competing) companies.

HP Joyride – Not only did we come up with the idea and logistics for a holiday caravan, we also hired a film crew to help produce videos like these along the way. Read more in the case study below.

For more information, download each case study from MarketStar’s website by clicking the links below:


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eBooks, Whitepapers, etc.

Stop Chasing Your Tail: A game-changing eBook with concepts for engaging the broad channel.

Recently, I helped overhaul MarketStar’s website. I created content detailing MarketStar’s solutions; the people, technology, and insights that are a part of those solutions; and downloadable support content which tells a more in-depth story.

You can download most of that content straight from MarketStar’s website by clicking below. Whether it was writing, editing, laying out, or often all three, I helped create all this content, and more.

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